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Why buy Fulda

Tire tests

Tough on our tires

Every new tire developed under the Fulda name must undergo a rigorous process of testing before it is deemed ready for sale.

Learn more about what we put our tires through

Quality performance criteria

We go further

To ensure that every Fulda product meets the standards that our customers have come to expect, we use the 3/15/50 approach in testing new tires that we design.

Find out what this means

Fulda technology

Smart thinking for the smart tire choice

The latest generation of Fulda tires combine control, quality and economy under a principle we call Smart Move, while our safety innovations help you drive smarter.

Discover the technology that drives Fulda Tires

The Fulda philosophy

The heart of the matter

We’ve been making great tires for over 100 years. Find out the principles that have guided us on the way.

Learn more about the Fulda philosophy

EU tire label

Similar to the energy label found on domestic appliances, the new EU tire label makes it easy to evaluate important safety and environmental aspects of a tire.

Discover the EU tire label